Tweaking the ads

This entry was published at least two years ago (originally posted on November 30, 2005). Since that time the information may have become outdated or my beliefs may have changed (in general, assume a more open and liberal current viewpoint). A fuller disclaimer is available.

I’ve done a bit of tweaking on the ads served up on the pages of my site. While I certainly have no intentions of becoming an adfarm — I’ve seen weblogs where it’s difficult to find the content in the midst of a sea of ads, and that’s the last thing I want to do with my site — I finally decided that I didn’t mind at least slightly increasing the possibilities of having a few pennies slide my way from time to time.

To that end:

Donations: Two methods of simply tossing money at me are now displayed towards the bottom of the sidebar, using Amazon’s Honor System paybox and a PayPal donate button. No, I don’t really expect these to generate much (if anything), but you never know…I’ve been surprised a time or two in the past.

Advertising: For some time now, I’ve had one Google AdSense box just below the first entry, and an iTunes ad box in the sidebar. To these, I’ve added an Amazon ad box and a second Google AdSense box in the sidebar. Clicks through the Google ads and purchases made after clicking through the Amazon and iTunes ads will send a few fractions of a penny my way.

Now, as I’ve said, I don’t want the ads to overwhelm the content, so for the most part, I’ve made them as unobtrusive as possible — only one Google ad box is visible “above the fold” (visible when the page is first loaded), and the other ads don’t show up until you’ve scrolled through four full screens. Advertising mavens would probably tell you I’m doing this all wrong, but for me, it seems a good balance between having the ads out there and not overwhelming my few visitors.

It’s worth a shot, at least.